Posts

Showing posts with the label Netflix

Netflix may start Advertising

Image
Netflix users are angry again, and it's not anything similar to the crisis of separating the DVD and streaming services. Rather, the company is currently testing a feature in which it will place video promos for its original content in between TV episodes. In other words, after you conclude an episode, you will watch a short video about other Netflix TV shows or movies before continuing on to the next episode. Sounds a lot like the commercial break or advertisements you see on your cable TV. On the plus side though, Netflix will allow you to skip the video promos if they don't appeal to you. What is Netflix's reason behind this? How will this raise money for the company? Obviously, Netflix won't earn any money from this, and this feature will annoy its subscribers, which could cost it some revenue. Additionally, Netflix doesn't plan to introduce a more expensive plan in which users can automatically skip the ads (similar to YouTube Red) since the ads are skipp...

Walmart's Continuous Competition Against Amazon and Netflix

Image
Prime Day has ended and has generated the highest single-day sales in Amazon's history as it sold over 100 million products. However, the event was also beneficial to many of the company's competitors, boosting their sales due to the many discounts they concurrently offered to seize the action. One of these competitors was Walmart, which held many deals in an effort to steal some profits from Amazon. Walmart has notoriously been Amazon's largest online competitor, but by a huge margin. Though initiating its online business roughly at the same time as Amazon, the company has never been able to make more revenue or surpass Amazon's growth primarily due to its inferior business model compared to Amazon Prime. The membership fees that Amazon attains is massive and is mostly responsible for the company's revenue. However, the company also gains a considerable amount of money from Amazon Web Services, which offers cloud-computing platforms to individuals and businesse...

Blockbuster: How the Movie Industry has Evolved

Image
Good news: Avengers: Infinity War is set to have its 4K Blu-ray and DVD release on August 14. Now, fans will be able to relive the movie experience while watching it in the comfort of their homes. But is this actually news? For years, we have had follow-up DVD releases of blockbuster movies, but as society becomes more modern, the excitement and desire to own a DVD has largely shrunk. Online streaming services, such as Netflix, Hulu, and Amazon Prime Video, have now become the rage due to their wide selection, affordability, and access. These online streaming companies have seized huge chunks of market share, leaving little to no representation of DVD companies, namely Blockbuster. In 1992, Blockbuster, with its 2800 worldwide stores, was the leader in rental videos, promoting the consumer enthusiasm of watching content which would only become a very profitable business in years to come. Their reign continued for many years until an ambitious startup called Netflix entered the...